Desi Kalakara Di Bezati

The obsession with violence, drugs and liquor in Punjabi pop is no alien fact and has been debated in the community for years. So much so that cricketer Harbhajan Singh’s recent tweets asking young people to stay away from such songs had gone viral.
But all this has been backed up by some detailed research by a team led by Indian Institute of Management-Ahmedabad’s (IIM-A) Prof Dheeraj Sharma. Dheeraj Sharma, a professor at the Indian Institute of Management-Ahmedabad, while researching Punjabi pop music, discovered how many songs glorify drugs and violence.

His research was on the influence of lyrics containing references to drugs and violence and its influence on drug usage, a propensity to commit violence and the attitude towards women in Punjab.
The researchers found that of the 50, the minimum number of songs on a USB that related to drugs and violence was 10 while the maximum was all 50. “In other words, we were able to obtain a rank from the USB of the respondents on how frequently they listened to songs containing violence and drug usage,” said Dheeraj.
The study also found that individuals who listened most frequently to the violent and drug-related songs had a negative attitude towards women, high propensity to commit violence and high intent to engage in drug use. “The study does not say that these youth are into drugs. But by knowing their behavioural pattern, we could find their likelihood in being influenced by drugs and violence,” Dheeraj added.



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